Ciao! I'm Matteo

I Love Making People Happy With Coffee

I am a passionate Coffee Master with a long experience in the industry.
I am primarily involved in export and marketing for my family business, La Genovese, a historic roasting company founded by my grandfather in 1936. I also work as a coach and consultant and have dedicated my career to exploring the depths of the coffee industry.

My passion for innovation and strategic marketing led me to create this blog, a space dedicated to providing innovative strategies and practical solutions for coffee entrepreneurs and enthusiasts seeking to stand out in a competitive global marketplace.

I share my knowledge and experience with those navigating industry challenges to provide practical help in anticipating market trends, leveraging emerging technologies and building successful businesses.

Turn your passion for coffee into a thriving business, explore my content and don't miss my newsletter. For collaborations or consultations, please feel free to contact me.